The Missing Element

There are many resources for the “how” of anything.

If you want to be more productive, successful, have better relationships, get promoted, start a business, . . . and on and on, there’s no shortage of resources that will lay out exactly what you must do to have whatever it is you want.

They are missing but one thing.

One precious, absolutely necessary, thing.

The Why.

If you don’t know why you want something you will do precious little to create it.

You won’t seek out the resources to guide you through the change.

You won’t make the changes to your current comfortable way of doing things that are necessary.

You won’t persevere when it gets difficult, or scary, or lonely.

And, even if you do get started and make significant progress, you won’t keep at it towards the end when you’re oh so close, but it feels like it won’t happen or things are going wrong.

Your Why must be stronger than your Why Not – it must be stronger than your “I’m good, that sounds nice, but I’m okay now.”

When you get clear enough, and authentic enough, about your Why the How will take care of its self.

So, if there’s something about your life you want to change, focus your energy on creating the strongest Why you can. And keep refining it and clarifying it as you go.

It’s the Why that will keep you going.

Scroll to Top